theway

Technical SEO service

Technical SEO service

Is your website leaving valuable leads hanging in the lurch? Each agonizing second they wait for your page to load is another opportunity lost. It’s time to stop watching conversions evaporate and unlock your site’s true potential with [Your Company Name]’s technical SEO services.

Imagine the surge of qualified leads flooding your inbox, all eager to explore what you offer. Our expert team will transform your website into a lightning-fast, lead-generating machine, optimized for both user experience and search engine love. Say goodbye to technical SEO complexity and hello to a thriving online presence – it’s that simple.

What is technical seo

echnical SEO, or Technical Search Engine Optimization, is a crucial aspect of optimizing a website to ensure that it meets the technical requirements set by search engines, particularly Google. It involves various practices and strategies aimed at enhancing a website’s infrastructure, making it easier for search engines to crawl, index, and understand its content. The ultimate goal is to improve the website’s visibility in search engine results pages (SERPs) and enhance the overall user experience.

Elevate your business with our cutting-edge technical SEO agency.

We don’t just drive website traffic – we craft a comprehensive strategy to boost leads, online sales, in-store visits, and overall revenue. Our track record speaks volumes: we’ve empowered clients to secure over 7.8 million qualified leads and generate a staggering $6 billion in revenue. It’s no wonder that 91% of our clients choose to continue their partnership into the second year of their campaign.

Here’s what sets our technical SEO services apart:

Thorough Technical SEO Audit: We kick off with a detailed technical SEO audit, delving into your site’s information architecture and conducting a comprehensive analysis of duplicate content. Identifying and rectifying these issues is the foundation for a robust online presence.

Customized SEO Strategy: Your business is unique, and so should be your SEO strategy. We tailor solutions for technical SEO, on-page SEO, and off-page SEO to ensure maximum impact on your search engine rankings.

Dedicated Account Manager: You’ll have a dedicated account manager overseeing your campaign. They are your go-to expert, ensuring seamless communication and understanding of your business goals.

Regular SEO Reports: Stay informed about your campaign’s progress with regular SEO reports. Transparent reporting keeps you in the loop, showcasing the positive impact our strategies have on your online presence.

Our Technical SEO Services

The way is: A technical SEO agency offers a range of services aimed at rectifying common website errors that negatively impact search engine rankings. Following an SEO audit, specialists focus on optimizing various aspects to enhance indexation and overall performance. Here are key services provided by the way:

  • On-Site Optimization:
    • Involves making numerous small improvements with significant results.
    • Optimizes on-site elements like content, graphics, meta tags, internal linking, design, server speed, and IP addresses.
    • Dives into technical details to improve the website’s ranking in search engines.
  • JavaScript Optimization:
    • Recognizes JavaScript as a crucial element impacting SEO results.
    • Focuses on the organization of JavaScript and its handling of interactions with hosts or events.
    • Significantly influences user experience by ensuring a well-organized and efficient use of JavaScript.
  • Performance Optimization:
    • Acknowledges that a well-optimized website from an SEO standpoint may still underperform if it is slow and frustrating for users.
    • Implements strategies such as file compression (CSS, JavaScript, HTML), reducing redirects, leveraging browser caching, utilizing Content Delivery Networks (CDNs), and improving server time.
    • Enhances conversion rates, user experience, page speed, and ultimately, search engine rankings.
  • Core Web Vitals Optimization:
    • Responds to Google’s introduction of Core Web Vitals, a set of crucial metrics influencing search algorithm rankings.
    • Takes into consideration various factors that search engine crawlers analyze.
    • Optimizes the website with Core Web Vitals in mind to improve the Return on Investment (ROI) of digital marketing efforts.

Technical SEO: The Foundation for an Enhanced Search Experience

In the ever-evolving landscape of online search, the core objective of algorithm changes remains singular: to provide users with the best possible experience. This is where the significance of technical SEO comes into play. Understanding what technical SEO entails and leveraging a comprehensive SEO technical audit is crucial to ensure your website aligns with search engine guidelines and industry standards, ultimately creating a superior user experience.

Technical on-page SEO encompasses various components, including site speed, Accelerated Mobile Pages (AMP), robots exclusion standard (robots.txt), XML sitemap status, and content quality. These elements are pivotal to your website’s overall online performance. Google emphasizes the impact of site speed, revealing that a mere 10-second page load time can result in a staggering 123 percent increase in bounce rate. Furthermore, a one-second delay in mobile page loading time can lead to a 20 percent drop in conversion rate, an 11 percent decline in page views, and a 16 percent decrease in customer satisfaction.

What is the pricing for the services provided by our technical SEO company?

We recognize that pricing is a crucial factor when choosing an SEO agency. That’s why our technical SEO company provides clear and accessible information about our SEO plans and pricing on our website. By doing so, we aim to simplify your decision-making process. You can easily review what our services include and understand the associated costs.

Contact us to explore our SEO plans, discover the comprehensive services we offer, and see how affordable and competitive our pricing is. Our commitment to transparency ensures that you have all the information you need upfront, making it convenient for you to make an informed decision about partnering with our technical SEO company.

Elevate Your Local Business with Our Technical SEO Services

In the ever-evolving digital landscape, staying ahead requires mastering the latest technical on-page SEO tactics and algorithm updates. Enhancing your website’s profitability demands a keen understanding of technical SEO—ensuring your web pages are optimized for both online users and search engine spiders.

Our Technical SEO Services for Local Businesses include:

  • Running a Crawl Error Report: Identifying and resolving issues that hinder search engine crawlers from accessing your site effectively.
  • Eliminating Duplicate Content: Ensuring content uniqueness to avoid penalties and enhance search engine visibility.
  • Auditing Preferred Domain: Configuring your preferred domain settings for consistent indexing.
  • Improving Metadata: Enhancing meta tags for better search engine comprehension and user engagement.
  • Checking HTTPS Status Codes: Verifying secure connections to boost user trust and search engine rankings.
  • Checking Broken Links: Rectifying broken links for a seamless user experience and improved SEO.
  • Creating an XML Sitemap: Facilitating search engine indexing by providing a clear structure of your website.
  • Implementing SSL (Secure Sockets Layer): Enhancing website security to align with modern standards and user expectations.
  • Increasing Site Speed: Optimizing load times to reduce bounce rates and improve search rankings.
  • Utilizing Robots.txt: Directing search engine crawlers on how to navigate and index your site.
  • Optimizing Website for Mobile: Ensuring a responsive and mobile-friendly design for enhanced user experience and search rankings.
  • Auditing Redirects: Managing and optimizing redirects to maintain link equity and improve user experience.
  • Performing a Google Site Search: Evaluating your site’s indexation status on Google for comprehensive insights.

Our technical SEO consultants understand the challenges of managing core business operations while navigating the complexities of technical optimization SEO. That’s why we are here to do the hard work for you. Entrust your SEO technical audit and optimization with our experienced team at The way, and unlock the growth potential for your local business. Let us help you improve your search rankings and achieve lasting success in the competitive online landscape.

Advantages of Technical SEO Optimization

At the heart of an SEO-optimized website lies the primary benefit of increased capacity to generate high-quality organic traffic. However, the advantages of a website that excels in search engines and adheres to SEO best practices extend beyond traffic generation, benefiting both businesses and users.

  • Enhanced Conversion Rates:
    • A well-designed website, viewed through the lens of technical SEO, can significantly boost each page’s conversion rate.
    • Higher rankings in keyword research and effective traffic utilization are expertly introduced by SEO consultants, leading to improved conversion outcomes.
  • Mobile Traffic Readiness:
    • With the growing trend of users conducting keyword research on mobile devices, a site’s structure must adeptly handle increasing mobile traffic.
    • Implementing proper mobile SEO strategies becomes imperative, offering tangible benefits as mobile usage continues to rise.
  • Optimized Site Equals Better SEO Results:
    • Technical SEO optimization results in improved search engine rankings, subsequently translating into a higher Return on Investment (ROI) and desired levels of conversion rates.
    • These optimized results form a valuable pool of business benefits that businesses can tap into for sustained success.
  • Positive User Experience:
    • Interaction with your site is pivotal, not just from a user’s perspective but also in the eyes of Google algorithms and crawlers.
    • Underperformance, slow page speed, and a lack of intuitiveness can lead to frustration and abandoned sessions, underscoring the importance of a positive user experience.

Our steps to ensure the success of our technical seo campaigns

here are our actionable SEO strategies for a winning online campaign:

Technical SEO Audit Implementation:

  • Prioritize and implement fixes based on the technical SEO audit results.
  • Regularly monitor and update the website’s mobile performance, internal link structure, page speed, XML sitemap, indexation, crawl errors, robots.txt, and site architecture.
  • Set up a schedule for ongoing technical audits to catch and address issues promptly.
  • Competitor Analysis Strategy:
    • Identify high-performing keywords used by competitors and integrate them into your content strategy.
    • Analyze competitors’ backlink profiles to identify opportunities for obtaining high-quality backlinks.
    • Continuously monitor competitors’ online presence and adjust your strategies accordingly.
  • Metadata Optimization:
    • Regularly review and optimize meta descriptions, title tags, meta keywords, alt attributes, and robots tags.
    • Ensure consistency and relevance between the meta data and page content.
    • Use A/B testing to optimize meta data for higher click-through rates.
  • Image Optimization Plan:
    • Regularly compress and optimize images to improve site load time.
    • Implement image sitemaps and leverage optimization plugins.
    • Monitor and adapt image optimization strategies based on site changes and advancements in technology.
  • Speed Optimization Tactics:
    • Regularly test and optimize page speed using tools like Google PageSpeed Insights.
    • Implement file compression for CSS, JavaScript, and HTML files.
    • Continuously assess and improve server response time and leverage CDNs for content distribution.
  • Structured Data Markup Implementation:
    • Regularly update schema markup to align with changes in content and site structure.
    • Utilize Google’s Structured Data Testing Tool for ongoing validation.
    • Stay informed about new schema markup opportunities and incorporate them for enhanced visibility.
  • Keyword Research and Integration Plan:
    • Regularly conduct keyword research to stay abreast of industry trends.
    • Optimize existing content with high-performing keywords.
    • Develop a content calendar incorporating newly identified keywords.
  • Backlink Analysis and Strategy:
    • Regularly analyze backlink profiles and disavow toxic links.
    • Seek opportunities for gaining quality backlinks from reputable sources.
    • Monitor and adjust the backlink strategy based on algorithm changes and industry trends.
  • Penalty Recovery Process:
    • Regularly monitor Google Search Console for any penalty notifications.
    • Swiftly address and rectify any issues leading to penalties.
    • Continuously refine and update backlink strategies to align with search engine guidelines.
  • Website Migration Plan:
    • Develop a comprehensive migration plan with a focus on SEO-friendly practices.
    • Monitor traffic, rankings, and user experience during and after migration.
    • Implement 301 redirects for changed URLs and manage 404 pages effectively.

 

Our strategies to optimize your website.

Your technical SEO agency employs a comprehensive set of strategies to optimize your website. Here’s an overview of the technical SEO tactics utilized:

  • Robots.txt Files:
    • Creation and optimization of robots.txt files to guide search engine crawlers on how to interact with your site.
    • Ensuring proper setup for effective crawling and indexing by search engines.
  • Sitemaps:
    • Generating XML sitemaps to assist search engines in discovering and prioritizing important pages.
    • Utilizing HTML sitemaps for improved navigation for both crawlers and users.
  • Site Navigation:
    • Optimizing site navigation to facilitate easy traversal for both crawlers and users.
    • Organizing menus to enhance user experience and incorporating relevant keywords.
  • Mobile-Friendliness:
    • Ensuring that the website is mobile-friendly to align with Google’s mobile-first indexing.
    • Implementing responsive design and addressing mobile user experience issues.
  • Security Measures:
    • Implementing security measures, such as using HTTPS, to enhance user trust and satisfaction.
    • Recognizing the impact of site security on search engine rankings.
  • URL Structure Optimization:
    • Creating SEO-friendly URLs that effectively communicate the content of each page.
    • Structuring URLs to aid in organizing site content for both users and search engine crawlers.
  • Page Speed Optimization:
    • Addressing and improving website loading times to meet user expectations.
    • Recognizing the influence of page speed on search engine rankings.
  • Internal Linking Strategies:
    • Implementing internal linking strategies to connect and guide search engine crawlers between relevant pages.
    • Ensuring every indexable page has appropriate internal links for better visibility.
  • Structured Data Implementation:
    • Adding structured data markup to highlight specific page elements (e.g., reviews, FAQs, recipes).
    • Enhancing Google’s understanding of your content, potentially leading to enriched search engine results.

 

Why Choose Our Technical SEO Services?

Partnering with our technical SEO company opens the door to a range of advantages, setting the stage for profitable long-term growth. Here’s what you can expect when you choose to collaborate with us:

  • In-depth Website Audits:
    • Comprehensive audits covering technical SEO, paid campaigns, conversion rate optimization (CRO), backlink profiles, analytics, and competitor analysis.
    • Data-driven insights to inform strategic decision-making.
  • Technical SEO Specialists:
    • Google-certified SEO specialists leading projects from assessment to completion.
    • Execution of data-driven technical SEO recommendations.
    • Commitment to staying updated on industry trends for optimal results.
  • Full-Service SEO Solutions:
    • Specialized technical SEO services for various platforms including eCommerce, Shopify, franchises, Amazon, and local businesses.
    • Focus on optimizing website performance, content, and brand appeal to both search engines and users.
  • Analytics and Reporting:
    • Regular tracking of SEO campaign performance.
    • Actionable insights gathered from analytics to achieve desired results.
    • Transparent communication through consultations, email updates, and monthly reports.
  • Goal-Oriented Web Strategies:
    • Initial consultations to analyze current campaign status, marketing objectives, and expectations.
    • Alignment of technical SEO tactics with clients’ goals.
    • Utilization of multiple distribution methods to enhance site leads and traffic.
  • Proven Track Record:
    • Successful partnerships with numerous U.S. companies for improving digital presence.
    • Identification and resolution of recurring site issues through thorough SEO technical audits.
    • Positive feedback and testimonials from clients reflecting the quality of technical SEO services.

Let's work together

Scroll to Top